+ search

Creating Communication Campaigns

Degree type
certificate
Language of education
English
Duration
20 weeks
Tuition fee EU/EEA
Please enquire
Tuition fee Non EU/EEA
Please enquire
Education type
Fulltime
Start of program
Please enquire
Application deadline
Please enquire
Accreditations
Netherlands Government
Type of institution
University of Applied Sciences
City
Groningen

Program description

This course is aimed at developing your skills in analyzing and creatively solving communication problems by means of a communication campaign.

You will learn what an organizational and communication problem is, how you can research such a problem. You will put develop a (marketing) communication campaign for an external client and produce a number of tools (video + print media) needed to execute this campaign. All this will be done in international project groups, about half of the participants will be Dutch, the other half will come from all over the world.

Subjects
Communication theory, communication skills, media theory, media practical, research methods, communication planning and production of media, marketing communication planning, intercultural communication competencies, ICT skills.

Objectives
Students have learned the theory and mastered the skills they need in order to set up, carry out and assess a communication campaign.

Admission requirements

Previous education

Must have completed first year of (communication) study, including communication theory.

Language requirements

IELTS overall band: 6, TOEFL paper based: 550, TOEFL computer based: 213, TOEFL internet based: 80

Visit University
website

Hanze University Groningen

Facebook

Share your thoughts on
studying abroad.

Join the study in the Netherlands facebook community!

Facebook

Share your thoughts on
studying abroad.

Join the study in the Netherlands facebook community!

We use non-commercial cookies only. More information. Close this message.×